LatestSEO
Free backlinks for a new website: 9 methods that still work
How to get free backlinks for a new website without spam: launch platforms, directories, integrations, original data, expert quotes and broken links.
MattFrom one maker to another
The launch is just the start.
Practical notes on getting a product into people's hands and learning from what happens next.
- 17 articles
- SEO1
- Launch pr1
- Launch strategy4
- Monetization1
- Launch preparation3
- Growth2
- Distribution1
- SEO & discovery1
- Measurement1
- Launch budget1
- Maker playbook1
MattAll articles
16
Launch pr
Product launch press release: a template for indie founders
A product launch press release template for indie founders: the format editors expect, a filled example, where to send it and the link rules to follow.
Launch strategy
Product launch strategy: soft, beta or big launch?
How to choose a product launch strategy as a small team: soft launch, beta, staged rollout or launch day, with the signals that tell you when to move on.
Monetization
AppSumo alternatives for SaaS founders: where else to sell
AppSumo alternatives for SaaS founders: other lifetime deal marketplaces, running your own deal, and launch platforms, plus the terms to read before you sign.
Launch preparation
Coming soon page: what to put on it before launch
What a coming soon page needs before launch: a clear promise, one email field, honest proof, sharing tags and the settings that keep it indexable.
Growth
SaaS marketing strategy for indie founders: a one-page plan
A practical SaaS marketing strategy for indie founders: pick one customer, write your positioning, choose two channels and measure what brings paying users.
Launch strategy
Go-to-market strategy template for indie SaaS (copy and fill)
A free go-to-market strategy template for indie SaaS and apps: customer, job, positioning, pricing, channels, launch sequence and metrics, with examples.
Launch preparation
How to find beta testers for your app (and keep them testing)
Where to find beta testers for an app or SaaS, how many you need, how to recruit them with TestFlight or Google Play, and how to get feedback you can use.
Launch strategy
How to launch on Product Hunt: a practical guide for indie makers
A step-by-step Product Hunt launch guide for solo makers: account timing, listing assets, the first comment, launch-day rules and the two weeks after.
Launch preparation
How to launch an app: a release plan for indie developers
Plan your app launch from beta to release day: TestFlight and Google Play testing, the store listing, App Review, manual release timing and the first week.
Growth
How to market an app with no budget: a practical playbook
Practical ways to promote an app without ads: store optimization, ratings, custom product pages, launch platforms and outreach, plus a weekly routine.
Launch strategy
Show HN: how to launch your project on Hacker News
What Show HN accepts, how to write the title and text, how ranking works and how to handle the thread, based on Hacker News guidelines and moderator advice.
Distribution
SaaS directories: where to submit your product
Find the right directories for your SaaS. Compare launch communities, software review sites and alternative finders, then build a focused submission plan.
SEO & discovery
Do directory submissions help SEO?
Understand directory submissions, backlinks and Domain Rating. Learn what to check before buying a service and how to evaluate the result without hype.
Measurement
How to measure traffic from directory listings
Track directory referral traffic with a practical worksheet, clear campaign links and meaningful conversion events, then judge your next launch on evidence.
Launch budget
Free or paid product launch: what should a first-time maker buy?
Separate your product listing, launch upgrade and advertising budget before paying for visibility. A practical decision guide for a first launch.
Maker playbook
How to write a product launch announcement people can understand
Build a clear launch announcement around a specific problem, a real product example and one next step. Includes an outline and a launch email template.
